Blog 5 - Ethics of Insights - Due 11-Apr

For your 5th blog, I'd really like to read your views about personal privacy in this digital world.  This is an especially important topic for marketers to consider since we are most often, now, the ones who are asking for, using, and, ultimately, responsible for people's (including our customer's) data.  

I've decided to leave this topic very broad so that you can write on whatever strikes your interest.  The constraint I will add is that you will need to reference one or both of the articles on this topic (I added another article to Blackboard titled, "A Web Pioneer Profiles Users by Name," in addition to the article on Apple & Google tracking users on mobile devices).  Again, you only need to reference at least one of those in your response.  

The problem for me is that I don't believe enough marketers have thought enough about this topic so that they understand their ethical boundaries in their own marketing practices.  Read and give it some thought before you start writing (or at least come back to the blog at least a second time to make it better).  I'm so curious to read where you all fall on this issue.